BRANDING DIGITAL ANIMATION SOCIAL
The aim of Methods Lab is to make social research responsive to social life – to bring it alive. Its purpose is to stimulate creative debate on how sociology is changing and to help expand what social research can look like today. And the visual identity explores this conceptually by deconstructing text and data, creating a distinctive pattern. The deliverables included brand guidelines, animations, social media templates, presentations, stationary templates and website.